Privacy Policy

The Perfume Store | Last Updated: May 2026

This Privacy Policy explains how The Perfume Store (“we”, “us”, or “our”) collects, uses, shares, and protects your personal information when you visit and shop on our website. We are fully committed to protecting your privacy and ensuring your personal data is handled in compliance with the South African Protection of Personal Information Act (POPIA).

1. Information We Collect

When you use our website, we only collect the information necessary to fulfill your orders, provide a smooth browsing experience, and communicate with you. This includes:

  • Identity & Contact Data: Your name, email address, billing address, and delivery address.
  • Transaction Data: Details about the products you have purchased from us. (Note: We do not store your credit card or banking details. All payments are processed securely through our trusted third-party payment gateways.)
  • Technical Data: Your IP address, browser type, device information, and how you interact with our website.

2. How We Use Your Information

We process your personal information for the following specific purposes:

  • To process and deliver your orders (including sharing your address with our courier partners).
  • To send you essential order updates, such as tracking numbers and invoices.
  • To respond to your customer service inquiries or refund requests.
  • To improve our website’s performance and security.
  • To send you marketing communications, but only if you have explicitly opted in to receive them. You can unsubscribe at any time.

3. How We Share Your Information

We do not sell, rent, or trade your personal information. We only share it with trusted third-party service providers who assist us in operating our business, under strict confidentiality agreements. These include:

  • Courier Partners: To physically deliver your parcel.
  • Payment Gateways: To securely process your transactions.
  • Analytics & Advertising Providers: Such as Google Analytics and Google Merchant Center, which help us understand website traffic and list our products.

We may also disclose your information if required to do so by South African law.

4. Cookies and Tracking

Our website uses cookies to keep track of what is in your cart, remember your preferences, and analyze site traffic. We use a minimal, privacy-focused approach to cookies. By clicking “Accept” on our website’s cookie banner, you consent to this tracking. You can manage or disable cookies in your browser settings at any time, though this may affect your ability to check out.

5. Data Security & Retention

We implement appropriate technical and organizational measures to keep your personal information secure, including using SSL encryption on our website. We will only retain your data for as long as necessary to fulfill the purposes for which it was collected, or to comply with legal, accounting, or reporting requirements.

6. Your Rights Under POPIA

Under the Protection of Personal Information Act, you have the right to:

  • Ask what personal information we hold about you.
  • Request corrections to any inaccurate or outdated information.
  • Request the deletion of your personal data (subject to our legal obligations to retain certain transaction records).
  • Object to the processing of your personal information.
  • Lodge a complaint with the Information Regulator of South Africa if you feel we have mishandled your data.

7. Contact Us

If you have any questions about this Privacy Policy, wish to exercise your rights, or need to contact our Information Officer, please reach out to us:

Email: info@theperfumestore.co.za
Physical Address: 54 Kingshaven Estate 1010 Otto Du Plessis Drive Big Bay, Cape Town 7441, South Africa